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The Chocolatarium Launches Online Chocolate Shop and Reveals Nation’s Sweet Secrets

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Edinburgh’s award-winning chocolate attraction goes nationwide with chocolate-shop.co.uk

On 5th June, The Chocolatarium – Edinburgh’s beloved chocolate tour attraction – officially launched its brand-new online shop, chocolate-shop.co.uk, offering a delicious array of artisanal chocolate delights delivered straight to chocolate lovers across the UK.

A Temple of Yumminess Expands Its Reach

Founded in 2019 by Edinburgh local and chocolate aficionado Jenny McLay, The Chocolatarium has fast become a must-visit destination for those passionate about all things chocolate. Now, thanks to its online store, fans from afar can explore its ever-growing range of goodies including over 170 chocolate bars, indulgent truffles, quirky gifts, and even chocolate beauty products.

From Haggis Spice to Whisky Nibs

Jenny shared her excitement:
“Since opening, we’ve been passionate about sharing our extensive knowledge and love for all things chocolate. Our visitors learn about the history of chocolate, the artistry of making it and, of course, its taste!

Jenny McLay, Owner
Jenny McLay, Owner of Chocolatarium in Edinburgh, Scotland

“With the launch of our online chocolate shop, we’re thrilled to expand our reach… They can indulge in our extensive offering of over 170 different types of chocolate bars – with quirky flavours like Haggis Spice, Maple Bacon Pancake to Whisky Nibs.”

And it’s not just about chocolate bars. The Chocolatarium has begun producing its own truffles – think raspberry-infused and whisky-inspired boxes using spirits from Scotland’s five whisky-producing regions.

Quirky Chocolate Gifts and More

The shop also features playful and thoughtful gift ideas like the Chocolate Smartphone, Chocolate Fish & Chips, and Gardening Chocolate Gift Box. For those looking for something even more indulgent, there are hot chocolates, cacao tea, chocolate spreads, and beauty products such as cacao butter lip balms and body lotions.

Chocolatarium
The Chocolatarium Launches Online Chocolate Shop and Reveals Nation’s Sweet Secrets 3

The Great Chocolate Survey: What the UK Thinks

To celebrate the online launch, The Chocolatarium conducted its first-ever nationwide chocolate survey – unwrapping some sweet and surprising insights:

  • David Attenborough topped the list of people Brits want to eat chocolate with – beating Dolly Parton and Taylor Swift.
  • 59% admit to eating chocolate in bed.
  • A bold 42% say they prefer chocolate to ‘private time’ with their partner.
  • 52% have eaten chocolate for breakfast.
  • 50% say chocolate makes them happy, while 36% feel more relaxed.
  • 42% eat chocolate several times per week, 20% every day and 13% multiple times a day.
  • A firm 40% don’t like to share their chocolate with anyone.
  • 36% prefer chocolate on its own, with 23% choosing tea and 22% coffee as their ideal pairing.
  • 33% have changed their chocolate-buying habits due to the cost-of-living crisis.
  • 24% have argued with their partner over chocolate.

Join the Chocolate Community

As well as shopping, customers can join The Chocolatarium’s growing online community. By signing up to their newsletter, chocolate fans will receive quirky updates, tips, and 10% off their first order.

Discover a Visitor Favourite in the Heart of Edinburgh

Located just off the Royal Mile, The Chocolatarium is widely celebrated by locals and tourists alike. With hundreds of glowing reviews online, it’s consistently praised for its interactive tours, warm and knowledgeable staff, and deliciously hands-on experiences. It’s not just a shop – it’s a full sensory celebration of chocolate, from bean to bar.

Whether you’re planning a visit to Edinburgh or browsing their new online shop, The Chocolatarium is clearly run by people who care deeply about quality, fun, and flavour. The team’s creativity shines through in every quirky gift idea, unusual chocolate flavour and beautifully crafted truffle.

Chocolate fans across the UK now have the chance to enjoy a taste of this Edinburgh gem – no tour required.

Barry Kirkham
Barry Kirkham
Barry Kirkham: Edinburgh Magazine's go-to for tales of tech, science, and yesteryears. Often found wandering Edinburgh's alleys, fork in one hand, history book in the other, he's your fun guide to Scotland's capital and its delicious mysteries!

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