Aberdeen Investments has announced a new sponsorship of The Royal Edinburgh Military Tattoo, aligning the firm with one of Scotland’s most iconic and internationally recognised cultural institutions while reinforcing its commitment to supporting Scottish culture and communities.
The partnership brings together two organisations united by a shared Scottish heritage, international outlook, and commitment to excellence, while creating unique and memorable experiences for clients and colleagues across Europe, the US and Asia. It reflects Aberdeen Investments’ long‑standing belief in the value of investing in cultural institutions that bring people together and showcase Scotland at its best.
Founded in 1950 and staged annually against the world-famous backdrop of Edinburgh Castle, the Tattoo celebrates music, dance, military precision, and performances from around the world, alongside the spirit of Scotland, on a global stage. Over the past seven decades, it has grown into a world-renowned event, bringing together performers from across the globe and reaching audiences far beyond Edinburgh through international broadcasts and touring performances.
Xavier Meyer, Chief Executive Officer, Aberdeen Investments, said:
“The Tattoo is an extraordinary celebration of Scottish heritage, global collaboration and excellence, and we are proud to support such an iconic institution, which resonates so well with who we are as Aberdeen Investments – with roots in Scotland and an international outlook.
“In partnership with the Tattoo, we hope to deepen engagement with audiences around the world and offer our clients and colleagues truly unique experiences that they will remember long after the final performance. It is a powerful platform to tell our story and showcase the values and spirit that define Aberdeen Investments on a global stage.”
